Short answer
Class packs, drop-ins, teacher pages and a timetable that people can actually book from. Templates handle none of it well.
The timetable is the product
For a yoga studio, the timetable is not a supporting page — it is the shop window. A PDF, an image, or a third-party iframe that loads two seconds after everything else all do the same damage: the visitor leaves before finding a class that suits them.
The timetable should be part of the site, filterable by day, level and teacher, and every row should be bookable in one tap.
Price the way people buy
Irish studios typically sell drop-ins, class packs, unlimited memberships and beginner courses. Show all four side by side with the per-class cost calculated for them. Hiding prices behind an enquiry form costs you the exact customer who was ready to commit.
Teacher pages earn long-tail searches
People search for teachers by name and for styles by name — 'vinyasa Ballincollig', 'prenatal yoga Dublin 8', 'yin yoga Galway'. A page per teacher and a page per style gives each of those searches something specific to rank, which a single homepage never will.
Beginners need a separate path
The largest untapped audience is people who have never been to a class and are quietly intimidated. A short 'new to yoga' page — what to bring, what to wear, what the first class is like, which class to start with — converts far better than a discount.
Want this handled for you?
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